The Every Rotarian, Every Year effort embodies seven marketing goals to encourage Rotarians worldwide to participate fully in their Rotary Foundation through both their spirit of volunteerism and their generosity. Endorsed by the Foundation's Trustees and the Rotary International Board of Directors, the purpose of the Every Rotarian, Every Year initiative is twofold:
Encourage Every Rotarian to participate in a Foundation humanitarian or educational project that truly makes a difference in the world, Every Year;
Encourage Every Rotarian to contribute to the Foundation's Annual Programs Fund toward the worldwide US$100 per capita annual giving goal by 2005, Rotary's 100th Anniversary, and Every Year thereafter.
The Rotary Foundation of Rotary International, throughout its history, has prided itself on being responsive to the challenges that confront humanity. As global leaders for doing good in the world, Rotarians through their spirit of volunteerism and generous philanthropy, remain at the heart of the Foundation's mission to eradicate polio and further its humanitarian, educational and cultural exchange programs worldwide. Each day, they work together to change lives in meaningful ways. Each day, they bridge the divide among people to foster world understanding and peace. In 2004-2005, each month we will post new information and materials for Rotary clubs to use to share the Every Rotarian, Every Year message toward achieving success in their Annual Programs Fund goals. We hope that Every Rotarian will take this opportunity to participate in their Rotary Foundation and help to grow and sustain the Foundation's many wonderful programs. The generous support from Every Rotarian, Every Year to the Annual Programs Fund is the key to advancing the Foundation's life-changing programs that help rebuild impoverished communities and nations by resolving conflict, championing human rights, eradicating disease, feeding the hungry, and educating children and adults.
TRF-DIRECT is The Rotary Foundation's electronic funds transfer program. TRF-DIRECT supports both PolioPlus and/or the Annual Programs Fund. Automatic contributions make it easier for your club to meet Rotary's US$200 Million Challenge and Annual Programs Fund goals. Make contributions to The Rotary Foundation on a monthly, quarterly or annual basis. Rotarians participate through a checking or savings account, or a credit card. The average annual individual gift via TRF-DIRECT for Rotary year 2008-09 was US$482. This program would simplify the amount of paperwork submitted by club treasurers to The Rotary Foundation. There are no checks to be mailed, multiple donor forms to be completed, or waiting for member's checks before remitting contributions to The Rotary Foundation. Participants receive ONE consolidated tax receipt at the end of the calendar year. Here's a link to the TRF-DIRECT brochure (998-EN-USA), which allows you to enroll in TRF-DIRECT. TRF-DIRECT brochures are also available through the Rotary Store and by phone: 1-847-866-4600.