Rotary Club of San Jose

Fall Fruits and Vegetables

	Date:	Sep 26, 2012
	Speaker:	Phil Cosentino
	Topic:	Fall Fruits and Vegetables

Comments:

Phil Cosentino is a member of the celebrated Cosentino family, managers of supermarkets.

The four Cosentino brothers who took over management after the retirement of their father, divided supermarket responsibilities, and Phil's responsibility was always produce -- which explains why Cosentino's Market is so well known for its fruits and vegetables. For years before his own retirement, Phil would tumble out of bed at 2am and drive the Cosentino truck to the markets in San Francisco and Oakland.

He can be heard on weekdays on Radio Station KLIV, where he talks about current crops, shamelessly promotes California produce (over that from other states) and gives frequent voice to his theory that consumers are too concerned about the cosmetics of produce, rather than their taste.

This will not be Phil Cosentino's first visit to Rotary. Over the years, he has presented several programs -- programs that consist of his talking about fruits and vegetables both common and rare -- with a bonus at the end of each of his presentations. You'll enjoy the bonus as well as the talk.